Monday, June 28, 2010

Hipster Culture is Having a Senior Moment

I saw this L.A. Times Article from last month, published shortly after Betty White hosted an episode of Saturday Night Live. I enjoyed it and thought you might enjoy it as well. It was written by Tricia Romano. You can cccess the full article, as well as the rest of the L.A. Times online, here.

The average age of the American hipster has just gone up, way up.

Samuel Halpern, the 74-year-old subject of a Twitter feed based on his profane observations (currently being developed into a TV show, tentatively named "Stuff My Dad Says," starring William Shatner) has 1.3 million fans who eagerly await his every uncensored utterance. Halpern is not the only senior citizen rocking the Internet: DJ Ruth Flowers, a.k.a. Mamy Rock, is a seventysomething former singer-turned-jet-setting dance music DJ with a penchant for sparkly headphones and track suits, who became a YouTube sensation this year, nabbing hundreds of thousands of hits after going viral on Twitter.

And Hollywood's latest It Girl is none other than platinum-haired, 88-year-old Betty White. After starring in a Snickers Super Bowl ad, the former "Golden Girls" actress became the center of a Facebook campaign lobbying for White to host "Saturday Night Live." Half a million people can't be wrong — she was scheduled to host the show Saturday.

Suddenly, at least in parts of the blogosphere, it's hip to be old — a paradoxical twist for a youth-obsessed nation that injects, pulls and carves away any semblance of age. The "olds" (as sites like Gawker.com dub those old enough to remember rotary phones) are the subject of Facebook fan pages, YouTube shows, Twitter feeds and even fashion blogs.

Why is our youth-obsessed society suddenly so fascinated with the 65-plus set. For one thing, they are almost exotic creatures in our fractured modern lives, glimpsed only on major holidays.

"There's been a fragmentation of the family, and older people seemed to be left behind — put them in a home and put them away," Flowers said by phone from Paris, where she was getting her hair twisted into platinum white spikes. "My grandmother was my life!" said Flowers, noting ruefully that she lives more than 100 miles away from her grandson.

Not surprisingly, this interest in the elderly is also somewhat narcissistic. It's not like young hipsters are gleaning bits of history from these grandparental figures, as Ruth Flowers did when she was young, learning about the Titanic and other world events.

No, they're interested in one subject above all else: themselves.

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